Difference between revisions of "29NL 1.2 Logo house style and slogan"

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== New logo, house style and slogan ==
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== Situation ==
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You are the name management. If you want to change the course the hotel is going, which is needed, you also need a logo. The Bergmans never used a slogan in the past, but do wan one now.
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== Goal ==
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In all communication a specific house style should emphasize he new strategy of the hotel. The logo and slogan are part of that.
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== Task, deliverable ==
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See the team document, fill out the requested elements.
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* house style (n the meaning of corporate identity) is needed. In communication, your social media etc.
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This should clearly show what the new strategy stands for.
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* a new logo is part of that. Can the logo by itself communicate enough?
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* a slogan. Especially used in marketing and communication. It should communicate more the the logo and house style can do. A slogan is also a strategic choice. 
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== Assessed elements ==
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Are all the elements in line with the strategy? <br>
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Is everything explained well, are their arguments for the choices made and are there links-sources backing the choices made?
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== Additional information ==
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*[[Logo]]
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*[https://en.wikipedia.org/wiki/Corporate_identity House styl and identity]
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*[https://www.templatemonster.com/blog/best-free-logo-maker-services/ Free logo services]
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<br><hr>
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''→ GO! [[#top|Top of this page]]''
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<center><small>''Emerald Forest Hotel'' offering an <font color="green">'''emerald''' </font color="green">hotel experience!
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| Run your own hotel in this management simulation.</small></center>

Latest revision as of 17:21, 11 January 2020

→ Go! Game 29NL home | 29NL Tasks and timeline | 29NL All teams with logo

New logo, house style and slogan

Situation

You are the name management. If you want to change the course the hotel is going, which is needed, you also need a logo. The Bergmans never used a slogan in the past, but do wan one now.

Goal

In all communication a specific house style should emphasize he new strategy of the hotel. The logo and slogan are part of that.

Task, deliverable

See the team document, fill out the requested elements.

  • house style (n the meaning of corporate identity) is needed. In communication, your social media etc.

This should clearly show what the new strategy stands for.

  • a new logo is part of that. Can the logo by itself communicate enough?
  • a slogan. Especially used in marketing and communication. It should communicate more the the logo and house style can do. A slogan is also a strategic choice.

Assessed elements

Are all the elements in line with the strategy?
Is everything explained well, are their arguments for the choices made and are there links-sources backing the choices made?

Additional information



→ GO! Top of this page

Emerald Forest Hotel offering an emerald hotel experience! | Run your own hotel in this management simulation.